‘The Next Marketing-To Healthcare Professionals’ by Harshit Jain MD now available on Audible

Pharma marketers can now equip themselves on the go with strategies around efficiently facilitating digital messages to clinicians on POC channels with the release of ‘The Next Marketing-To Healthcare Professionals‘ on Audible.

‘The Next Marketing-To Healthcare Professionals’ focuses on POC channels becoming a crucial component for engaging HCPs with relevant information, and how customizing messaging with data-driven insights can significantly improve interactions with them. Harshit examines in his book the very transformation in the pharma marketing ecosystem and shares his marketing acumen to optimize communication initiatives to prescribers.

With the audiobook, marketers and platforms get the understanding of using an all-inclusive approach in POC messaging to support providers in achieving better health outcomes for their patients.

Source - https://theprint.in/ani-press-releases/the-next-marketing-to-healthcare-professionals-by-harshit-jain-md-now-available-on-audible/1204913/

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